Communicating about Climate Change: The Technical and Public Spheres

This semester, I'm teaching COMM499: Public Controversies, a class that I started as a part of a Provost's Fellowship. As a part of the foundational theory weeks (before we delve into specific topics and controversies), we are discussing sphere theory. Sphere theory involves categorizing different arenas where communication occurs. G. Thomas Goodnight theorized three communication arenas, the public sphere, the private sphere, and the technical sphere. I will first briefly explain these concepts before exploring a recent news article that caught my attention on the complexity of the United Nation's Intergovernmental Panel on Climate Change (IPCC) environmental reports. I argue that these reports are not targetting their intended audience, the public, and are instead retaining too many characteristics of the technical sphere. The UN needs to better bridge the gaps between the technical and the public sphere to increase public understanding of the severity and risks of climate change. Removing jargon and becoming more accessible can help remove the stigma of elitism from science and encourage people to engage themselves more with the science.

For additional discussion of the spheres and climate change, look up Mosley-Jensen's book.

The public, private, and technical spheres have their own standards for engagement with communication and often happen with different scopes, effects, and speakers. The public sphere is so named because it is the arena where the public, people, and politicians communicate about topics in general, accessible language. An example of a communication activity in the public sphere would be President Obama's State of the Union, which is a speech given to the general public about topics of great impact. The private sphere involves more intimate communication between smaller groups of people often not accessible to the public. Conversations between couples, family members, or employees and bosses would be considered private, because they have limited public impact. These conversations may also include situation-specific language, such as inside jokes or personal references. The technical sphere is made up of experts that have a standard, formalized discourse that often includes specified jargon and expectations. Legal jardon and law journals are an example of technical discourse, aimed at a specific, expert audience with advanced knowledge of a particular field.

Cartoon retrieved from this site.

In writing climate reports aimed at the general public, the UN is participating in what I call "bridging," where technical knowledge is translated into public discourse. Information created and anlayzed in the technical sphere is transferred to the public sphere. The article in question summarizes the conclusions of linguistics scholars Barkemeyer, Dessai, Monge-Sanz, Renzi, and Napolitano in their 2015 analysis of UN reports between 1990 and 2014. The analysis focused on the readability of the summary section of the reports aimed at policymakers and the public. The authors focused on the complexity of the vocabulary and sentence structure as potential barriers to public understanding. Compared to the readability of tabloid papers (50+ on their scale) and even scientific magazines (30+ on their scale), no IPCC reports surpassed 30 and the most recent barely hit 15. There is evidence that these reports have become increasingly unreadable, making it difficult for the general public to understand the IPCC's analysis and its implications.

Retrieved from Tollefson from the original article in Nature

The article noted that the IPCC is considering adding more members to the board to improve readability or potentially providing better communication training for the summary's writers. In my graduate research on the rhetoric of science and scientific controversies and membership in the Earth Sciences Communication Intiative, I have found that scientists are often more concerned with their own analysis instead of making the content accessible to the public. The jargon used can be off-putting and even unintentionally misleading. For example, my partner is a graduate student in physics and I am often asked to edit his papers. One example of jargon that has repeatedly stuck out to me is the use of "trivial." When my partner calls a result "trivial," he is indicating a specific standard of statistical impact, whereas I read the term with a disparaging and dismissive tone. Because these articles are often written with experts in mind, they also often gloss over important background knowledge or comparative statements that would elucidate the importance of the results. This writing style is appropriate for the technical sphere, but could potentially lead to misinterpretations by the public and can become fodder for climate skeptics.

Image retrieved from this site.

Scientists should pay more attention to how they communicate. Whether that involves creating stronger bridges and training people to go-between, or including communication courses in science programs, Even including more sign-posting types of summaries, such as the chart above, would help clearly and succintly communicate the important take-a-ways for the reports. I think more problems would be minimized if attention to the ways people understand and process information were increased.

Food Culture and Masculinity in China: Surviving as a Vegetarian

When I went to live in China for three weeks, I knew that being a vegetarian would be hard. All of the blog posts I read warned me of the lack of options, difficulty in communicating dietary needs, and frustration with the lack of translations on menus and in stores. Only a few articles discussed China's Buddhist history and praised China's openness to vegetarians. With my handy printed copies of Chinese words and characters and pictures of animals with red X'ed circles, I went out prepared to let everyone know "wo chi su" - I eat vegetables. What I wasn't prepared for was how many of my food decisions weren't made for me - and how masculinity and food culture are intertwined in Beijing, China.

Flight into China.

Before I elaborate on the previous statement, I do want to say that I greatly enjoyed my time in China, am grateful for the opportunity, and am deeply indebted to my hosts there and the many friends that I made. This post is not about my overall experience, but about the unique difficulties I had as a lacto-ovo vegetarian (no meat, fish, or poultry, yes to eggs and dairy) in Beijing. The food I did have was delicious and I think future vegetarian travelers (and travelers in general) can benefit from learning more about Chinese food culture.

At many of the restaurants I went to in China, large groups were given private rooms with huge round tables with a rotating plate in the center. Family-style restaurants are usually a niche market in the US, but it was the standard practice for Chinese restaurants. In those settings, the communal nature of China brought me face-to-face with my own individualistic tendencies. Even in the US, family-style means taking food from communal pots and placing it on individual plates. We had personal plates in China, but more often than not, the people at the table would take food directly from the communal plates into the mouth. The most dexterous man I saw would pop individual peanuts covered in sauce from the bowl to his mouth without dropping a single one. Those who use have tried using chopsticks know how difficult this is. The avoidance of personal plates signified that the meal was everyone's. There was no "hoarding" of favorite plates or claiming ownership over food by amassing it in front of you. Instead, everyone was patient, waited for the food to rotate, and grabbed what we needed as it passed.

Picture of fermented egg on tofu, a vegetarian Chinese specialty.

For me, it could be a long wait for what I needed to come around, and a few times I felt compelled to break the personal plate rule and accumulate stray mushrooms and pieces of eggplant. At a communal table, there was no individually-owned items, so everyone took from meat dishes and vegetarian ones, even if I could only take from a few. For the Chinese, this wasn't an issue because over-ordering is the norm. No plates are ever left completely empty - it is considered rude. So instead, the staff will dump the remaining pieces on one shared plate to save space for the many more dishes to come. On many occasions, vegetable dishes that were ordered had meat sauces, chunks, or components. I completely understand the need to be flexible when traveling, but for someone who was raised vegetarian, those dishes can make me extremely sick.

My blog post promised some musings about masculinity and patriarchy - and here it comes. The Chinese food culture was communal, but the head of the table was the boss. During our first meal in China, a fellow American sat at the back seat facing the door. I think this is a common practice in the US, as it is the most difficult seat to get to, so if often taken first to avoid inconveniencing others. Our advisor, however, encouraged him to move, unless he "wanted to pick up the tab" for our table of 15. The host paid the bill for the entire table; "splitting" checks was not common, but sometimes at smaller outings we would throw money into a communal payment pot. For the three weeks I was in China, the host was female one time, when we dined with the director of the school the group was teaching at. The other nights were all male hosts who oftentimes spoke little to no English. This made communicating to them my dietary concerns quite difficult and I sometimes felt that my request was treated flippantly or as unimportant.

Picture of the Night Market in Beijing, where they sold scorpions, snakes, starfish, and many other things on a stick.

What the hosts ordered, we had to eat and drink, including alcohol when it was not desired. We were told when to take food, when to drink, and how much of what we could have. I was offered meat (usually Peking Duck) many, many times, and found it difficult to explain to my hosts why I refused their very generous offers. A few hosts got quite upset and raised their voices while my advisor tried to explain the situation and encouraged me to try "just a little bit" to appease the hosts. I don't fault anyone for the situation; it's really a classic case of cultural clash and miscommunication. It's rude for me to refuse food and drink in Chinese culture; it's rude for people to force food and drink on people who don't want it in American culture. For both cultures, it's a matter of respect, either to the hierarchy of the community, or the power of the individual.

I saw, very often, women at the table, including myself, struggling to refuse alcohol. Chinese dinners, especially business ones, were filled with alcohol. And it was no one's choice when to drink but the host, who would stand, make a speech, and demand that everyone finish their glass. To not follow the call of "gānbēi!" by downing your drink was considered a rejection of the toaster's well-wishes. Furthermore, the host and other guests would often move around the table and toast everyone individually - meaning a toaster could go through a shot of alcohol (caled baiju) for each guest present. The male hosts were often complimentary to the female guests' looks, which emphasized my and my other American female companion's "exoticness." Those hosts would often touch, hug, or try to kiss us, as complete strangers, without warning.

I greatly enjoyed my time in China, but dinners were often wrought with nerves. Would the host order something I could eat? Would this meal have "secret meat" in it? Would we do a lot of toasts? Would I be given baiju instead of something I want to drink? Would the host make advances on myself or my friend? Would the host get angry if I refused his offer of Peking duck? If there were vegetarian food, would other people eat it before I could have any?

Obligatory panda photo

My favorite foods in China were the stewed eggplant, assorted mushrooms (sometimes called tree and ground fungus), and baozi (vegetable filled and steamed buns). I greatly enjoyed their variety of fruits such as jackfruit (inspiration for Juicy Fruit gum) and trying interesting-tasting fruit like durian. It was an adventure that I will never forget and I hope to go back soon. The food culture, in particular, made me reflect on the differences between China and America and the challenges of establishing a global community.